FOOLED AROUND AND FELL IN LOVE – The Surprising Subtext of the Soundtrack to GUARDIANS OF THE GALAXY

James Gunn set a new trend in film a year before Guardians of the Galaxy even released into theaters, and it all started with the AWESOME MIX VOL. 1. When the film’s teaser trailer released, thousands of digital purchases for the song “Hooked on a Feeling” immediately followed. The obscure but fun oldie contrasted and complemented the sci-fi visuals so succinctly that audiences immediately were on board with a movie starring a talking tree and machine-gun-wielding raccoon. Seemingly overnight, popular action movies like Suicide Squad and Star Trek Beyond also had classic pop songs in their trailers. As James Gunn put it, “Ugh. Ugh. Ugh. Ugh. Ugh. Ugh.”

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